[Glossary] 10 Email Marketing Terms You Need to Know to Improve Your Results
Congrats! You’ve sent your email campaign to your list of contacts. Now you can sit back and watch the orders pour in, right?
Not so fast.
Just because you got your message out, doesn’t mean that you can just kick back and relax just yet.
Email marketing doesn’t end when you hit ‘Send.’
It’s time to look at your reports so you can evaluate how your email did and take note of where you can make improvements.But first, you need a strong grasp on the key reporting terms — what they mean and how they impact your business.
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